The task was to bring this beautifully shot Coke TV advert to life in outdoor. This was a great chance to do something different and Coca-Cola were really excited with the idea of producing outdoor specials. With the help of our special builds hero Colin Doyle from Eclipse Lighting, we created 48 sheets where the characters from the TV ad are literally stealing the Coke bottles off the 48 sheet.
We created 3D models of our adorable yet mischievous bugs plus a huge 3D Coke bottle to maximize impact. When these elements were added to the vibrant spring look and feel of the TV ad, we were left with really colourful, eye catching and memorable outdoor ads that literally ‘steal’ your attention (no pun intended). A big thanks to everyone involved.
