The nation has voted…  In 2009 Garnier polled people around Ireland to find our nation’s favourite Nutrisse shade. Over 10,000 Irish people voted and Intense Red 6.66 was voted as Ireland’s favourite Nutrisse shade!

To celebrate Ireland’s most loved colour, Local Irish celebrity and Garnier’s first Irish spokesperson Lorraine Keane, glamorously modelled the Nutrisse ‘Shade of the Nation’ to fabulous effect in our recent Oct/Nov campaign which displayed the shade’s richness, radiance and warmth in large format outdoor and press.

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2009 sees the revival of big hair – think Diana Vickers, Amy Winehouse, Beyoncé - Prom hair is back! As usual, this celebrity trend has filtered down to those on the cutting edge of trends, the Drummies. These girls’ thirst for the latest do’s have caused an upsurge in the sales of hairspray (not since the 80’s perm has hairspray been in such hot demand), which is excellent news for one our clients, L’Oreal.

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